Do you need Passion for your Niche?  You are not going to marry it. Interest is important but Passion? Not needed.  If you start making good money in the niche you might become passionate.

Do you need Knowledge?  There literally is too much information out there.   Most things if you work at you can learn for free.   “We teach best what we most need to learn” is an old quote from a book by Richard Bach.  I believe many niches you can learn and then write about them.

Two Free Tools. to a profitable niche.  The goal is finding keywords with high paying adsense words and not a ton of competition.  If they are high paying Adsense words then there is a high paying affiliate program out there supporting the high Adsense Rates.

Tool #1  SEO for Firefox.  Firefox is the browser of choice for most internet marketers because of the ability to use plugins.  My favorite plugin is “SEO fro FIREFOX.”  If you have not already downloaded Firefox check out this page on SEO for Firefox.  It is very powerful and easy to use.

Tool #2  Google Keyword Tool.  This is a very powerful free tool for gathering information about potential niches.  I love this tool.  I have it open in a window most of the time.  Check out this primer on how to use the Google Keyword Tool.  Play with the tool click on all the buttons and open all the windows and try the different options.

Start your Niche Picking
Your first website might not be the Mona Lisa.  It is a learning process and the only way to get started is to make a decision and get started.

First put a general keyword into the Google Keyword tool.  Ideas like Acne, web hosting, Pet Insurance, Xbox, Credit Cards, Mortgage, Vitamins, Playstation, LCD tv, Coach Handbags, World of Warcraft, Cell Phones, Life Insurance, Weight Loss, Diet Pills, Hoodia, Spyware, Virus software, Link building Software, Baby Strollers, Baby Cribs, Home Security and the list goes on and on.

click on the Show/Hide and show the EST Ave CPC.  I like to organize by this column from highest to lowest.  Then I start grabbing keywords with 1500 to 6000 monthly search volume.  The $ amount is up to you but I stick to keywords with the potential of over $4.  Get a list of 50 of these words.

Now put them into a Google Search one at a time and evaluate the first 10 Search results.  You want to be able to get into the top ten with the keyword if you are going to get any traffic to your site.  There are several ways to evaluate the top ten.

My method is to look at the PR, Y! and Y! page for each of the top ten.  You will get a feel as to if you can break into this group.  High PR and large Y! but zero or very few Y! Page means you might be able to get into the top ten.

Another Evaluation method is to add the PR of all ten websites together and divide by 10.  If this number is over 3.0 move on.  I believe this is a good process also.

You want at least 25 keywords to work on for your little website.

Use one of the highest paying keywords as the Keyword for the website and include it in the title of your site.

Simple, now get a Domain Name, Hosting and get started building your site.  Check out my article on Hosting. I use Namecheap for Domain purchases.